Chair of Mobile Business & Multilateral Security

Mobile Business I - Technology, Markets, Platforms, and Business Models

 

Basic Information
Type of Lecture: Lecture
Course: Master
Hours/Week: 3
Credit Points: 6
Language: English
Term: Winter 2020/2021
Lecturers:
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

 

 

Content of the Course

Description: 

Lectures and exercises are streamed live at BigBlueButton.
Link: https://bbb.tbm.tudelft.nl/b/dav-gss-8da-vib

The "Mobile Business" lecture series provides an introduction to technologies and economic principles defining these markets. Students will be qualified to identify success factors of mobile business models and to judge on possible application scenarios. Starting with the basics of mobile communication services, emphasis will be put on an analysis of the interaction between individuals and mobile devices / services.

This includes an historic overview across the development of mobile communication infrastructures, services, and protocols. Based on this, students will be qualified to identify possibilities and limitations of mobile business applications and business models, in order to consider the resulting opportunities and challenges when deriving the success factors. Characteristic attributes of mobile services, especially in contrast to electronic services, will be outlined and considered in an analysis of the current market environment for mobile business applications. Furthermore, traditional as well as emerging business models will be discussed. The course concludes with a presentation and discussion of several exemplary application scenarios. Students will be able to reflect on specific attributes of mobile applications, to analyse new scenarios, and to draw connections to traditional and established scenarios.

Agenda: 

Date Time Type No. Title Slides
03.11.20 14-16 Lecture VL1 Introduction to Mobile Business I Download
Updated
03.11.20 16-18 Lecture VL2 Mobile Telecommunication Infrastructures Download
10.11.20 14-16 Lecture VL3 Wireless Internet-oriented Infrastructures and Protocols Download
17.11.20 14-16 Lecture VL4 Mobile Communication Services Download
17.11.20 16-18 Lecture VL5 E-Business vs. M-Business Download
24.11.20 14-16 Exercise E01 Technology Basics I - VL02-04

Download

Solutions

01.12.20 14-16 Lecture VL6 Market Structure and Value Chain Download
01.12.20 16-18 Lecture VL7 Business Models Download
08.12.20 14-16 Exercise E02 Economics Basics I - VL05-07

Download

Solutions

15.12.20 14-16 Lecture VL8 Smartcards and Infrastructures Download
Updated
15.12.20 16-18 Lecture VL9 Mobile Devices Download
12.01.21 14-16 Lecture VL10 Concepts of Mobile OS Download
12.01.21 16-18 Lecture VL11 Mobile OS and Security Aspects - Examples Download
19.01.21 14-16 Exercise E03 Technology Basics II - VL08-10

Download

Solutions

26.01.21 14-16 Lecture VL12 Trusted Devices Download
26.01.21 16-18 Lecture VL13 Acceptance and Success Factors in Mobile Business Download
02.02.21 14-16 Guest Lecture GL01 Guest Lecture by Anne Grünkorn Download
09.02.21 14-16 Exercise E04 Economics Basics II - VL11-13 Download
09.02.21 16-18 Exercise E05 Conducting User Studies in Information Systems and Computer Science (by David Harborth)

Download

Solutions

16.02.21 14-16 Lecture VL14 Current Research / Q&A
 
Exam

Information: